How To Be Authentic | Justin Gamache®, B.S., M.Ed.

Authenticity is one of those qualities that has become so desirable, so sought after, that it has been reduced — just like generosity and gratitude — to a meaningless cliché. And yet everything we teach at The Art of Charm, from storytelling to approaching to confronting limiting beliefs, seems to come back to the core concept of being who you are, which might just be the most difficult skill you can master. Authenticity is as elusive as it is powerful, but so many people are still baffled by the notion of how to be authentic. There’s something funny about the way we talk about authenticity. We want to learn authenticity. We want to react authentically. Authenticity is something we want to get. We treat being authentic as something we have, as opposed to something we are. Which can keep us from actually developing this trait, since we’re trying to attain something that, by definition, we already have? If we define authenticity as simply being your true self, then we really shouldn’t have to look for it in the first place. If we’re looking for it, then we’ve already lost it. And that is what we can call the paradox of authenticity.

It’s probably inauthentic. Anything that pretends to be something it’s not authentic whether it’s a “designer” handbag or a person who’s assuming a false identity. The adjective inauthentic is made up of the prefix in-, “not” or “opposite of,” and authentic, “genuine” or “accurate.”

According to Webster dictionary, Inauthentic means “not real”

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